GP and iTero Marketing Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7dt0pi

ph3GP and iTero Marketing Manager /h3 pbDepartment: /b Marketing /p pbEmployment Type: /b Tempo pieno /p pbLocation: /b EMEA-Italy /p h3Description /h3 pMarketing Manager responsible for developing and executing the assigned marketing plan for Italy in line with company strategy to deliver the objectives. /p h3Key Responsibilities /h3 ul liTranslate and execute regional marketing plan to local expectations and needs to drive brand awareness, doctor sign up and growth within OPEX budget, including: ul liStrategy Planning as part of AOP /li liLocalize campaign materials /li liImplementation of media planning including Digital /li liLocal evidence development (publications, speakers) /li liLocal Congress + exhibitions /li liOPEX Budget Management /li /ul /li liProactively represent the country and our customers providing insights and analytics for NPD and global strategy development; /li liUse analytics and insights (including campaign ROI, customer reimbursement and competition) to support execution of the marketing plan; /li liBuild KOL network (speakers, key customers, institutions) to support execution of the plan; /li liDrive + own communication as part of a multi-disciplinary country leadership team to drive and execute the marketing plan. /li liIdentify and champion local growth opportunities in addition to the regional plan /li liKey stakeholder in country leadership team to lead the country marketing plan; /li liDevelopment of country market insights and analytics to successfully execute country market plans; /li liTranslate and support the development of marketing campaigns to support product launches with regional brand managers (sales material, educational content,



clinical support, online communication); /li liCountry Market analysis to support ROI expecations; /li liDeveloping and maintaining relationships with country speakers, customers and universities; /li liCross functional coordination with Sales and finance teams to support business growth; /liliEstablishing close relationships with the global, regional and local marketing teams; /li liTrain and educate country stakeholders on required aspects of brand + brand strategy including development of training collateral. /li liUtilise digital communication platforms to deliver plan /li /ul pYou will report into the Italian Marketing Director. You will be based in local office, with regular travel within the responsible market and to HQ in Switzerland. /p h3Skills, Knowledge Expertise /h3 ul liBachelor degree or above, preferably in a marketing or business related field. /li liIdeally at least 5 years of proven work experience in marketing at country level. /li liIndustry background in the medical device field. /li liExcellent communication and presentation skills. Native local language and fluent English /li liPreferably sales experience in medical devices /li liStrategic Thinker /li liHighly Organized /li liAction Oriented /li liTakes initiative / proactive /li liStrong communication and presentation skills /li liResults oriented /li liStrong time management skills /li liDisplay a strong sense of urgency /li liExpert in Powerpoint, Excel, Word, and overall computer organizational skills /li liAbility to lead and collaborate with cross functional groups. /li liFluent in English and fluent in language of assigned country; /li /ul /p #J-18808-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7dt0pi