Customer & Channel Marketing Specialist

12 ago - Milano
Canon

We are looking for a Customer and Channel Marketing Specialist who will engage and support National Sales Organization (NSO) on their marketing activities, planning and ensuring marketing strategies and actions are developed and delivered.Skills required:Minimum 3 years of experience in a Field Specialist, Brand Expert, Brand Ambassador, or Territory Sales role.Proven experience in training delivery and business management, including:monitoring and analyzing sell-in and sell-out performance across retail outlets;collecting market insights and competitor intelligence within the assigned territory;executing trade marketing activities, including visual merchandising and point-of-purchase (POP) materials;supporting events and promotional initiatives.Bachelor's degree required.Good command of English, both written and spoken.As the role requires regular presence at the Milan office,



candidates should ideally reside in or near the Milan area.Canon Core Competencies:Focus on the customerPlan & organise effectivelyCommunicate effectivelyDrive for results Apply business acumenApply strategic thinkingKey Responsibilities:Develop and maintain a proper engagement of partners and customers in each channel.Working in close collaboration with sales team, the Customer & Channel Specialist is a field role, which spent at least 50% of the time in the Market Field Meeting Partner, Customers and Final Users.This role is the bridge between sales and marketing teams, having a clear understanding and awareness for each Partner and Customers of account plan (budget) and business results (actual), in order to proactively identify iniziatives to close the gap between account plan and business results and assure an healthy sell-out growht of the business in the specific channel.Reinforce the relationship with strategic partners through different engagement initiatives, assuring a proper transfer of the company strategy and storytelling, such as the Total Imaging Experience.Assure all the mark

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