Head of Wholesale Management Italy
Pubblicato il 13-08-2026 - Altro in Milano
Head of Wholesale Management Italy (On Trade) In this role you will lead AB InBev's Wholesale Management for Italy's On Trade, driving growth through strategic wholesale partnerships and optimized routes-to-market. You'll work within the commercial leadership team to accelerate market share, expand the premium portfolio, and build a high-performing wholesale organization. You'll shape national wholesale strategy, negotiate with partners, and ensure strong execution across distribution and activation. This is a leadership role with impact on brand growth, commercial excellence, and team development. You'll join a culture that values ownership, collaboration, and delivering sustainable business results.
merit-based environment
international network
inclusive and collaborative culture
Define and execute the national wholesale strategy aligned with commercial priorities.
Deliver volume, revenue, profitability and market share targets.
Identify growth opportunities and develop Joint Business Plans with strategic wholesale partners.
Lead commercial negotiations and investment planning to drive sustainable growth.
Build and maintain strategic relationships with national and regional wholesalers.
Act as the senior commercial contact for key wholesale partners.
Increase distribution, availability and execution of priority brands across the On Trade channel.
Optimize route-to-market effectiveness and commercial execution.
Monitor performance through execution KPIs and customer insights.
Partner with field sales teams to maximize execution quality and customer activation.
Lead, coach and develop the Wholesale Management team.
Foster a culture of ownership, accountability and continuous improvement.
Build organizational capability through talent development and succession planning.
Partner closely with Sales, Trade Marketing, Revenue Management, Category Management, Sales Intelligence, Supply Chain and Finance to deliver commercial priorities and business objectives.
Bachelor's