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Regional Sales Manager On Trade South Italy

Pubblicato il 13-08-2026 - Altro in Italia

Note: This is a Direct Search led by Bacardi. Applications from agencies will not be accepted and no fees will be paid for unsolicited CVs.
ROLE
Regional Sales Manager On Trade Italy (South Zone)
FUNCTION
Sales
REPORTS TO
Sales Director On Trade Italy
LOCATION
According to assigned region (South)
About Bacardi
We are a vibrant family‐owned company in the spirits industry, driven by seven generations of the Bacardí family. Founded in 1862 in Santiago de Cuba by Don Facundo Bacardí Massó, we revolutionised the world of spirits by creating the first light rum in the world.
Today we manage a portfolio of more than 200 brands, including BACARDI rum, GREY GOOSE vodka, PATRÓN tequila, MARTINI vermouth and sparkling wines, DEWAR'S Scotch whisky, BOMBAY SAPPHIRE gin, CAZADORES tequila, and WILLIAM LAWSON'S whisky, among others.
We are an extended family of more than 7,000 employees worldwide, proudly called "Primos".
OUR CULTURE
Fearless: agile mindset, courage to innovate and challenge the status quo.
Family: we treat people and communities like family. Always.
Founders:



we act as if the business were our own, with responsibility and long‐term vision.
YOUR OPPORTUNITY
As Regional Sales Manager On Trade Italy, you will lead Bacardi's commercial and cultural strategy in your region, being responsible for teams of Field Managers and Business Managers, ensuring achievement of commercial objectives, talent development, and proper regional execution of the national strategy.
Your leadership will make the difference. You will be a reference in culture, execution, and results, driving sustainable business growth.
RESPONSIBILITIES
WITH THE CONSUMER AT THE CENTER, YOUR MAIN OBJECTIVES WILL BE:
Commercial Execution
Ensure achievement of commercial objectives for volume, GP, and GM, breaking down targets by sub‐zone, channel, and key customer segment.
Continuously optimise pricing, discount, and margin plans, working with the Revenue Growth Management team to ensure sustainability and

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