Ecommerce Merchandising Manager

13 ago - Italia
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Reporting to the Country Ecommerce Manager, you will contribute towards managing our online content, range availability, and overall digital consumer experience.
Sales through our digital channels are a key part of our continued growth strategy and you will have the opportunity to develop a career in this market leading space. This role will be an integral part in our fast growing and progressive D2C department. The ideal candidate will bring digital marketing, ecommerce, merchandising, and trading knowledge as well as a deep understanding of online consumer behaviour.
Key Responsibilities
Ownership of all D2C Merchandising activities for the brands, supporting the Country Ecommerce Manager
Oversee planning and implementation of new product launches, digital promotional activity and pricing
Ensuring best in class digital content is presented across our D2C websites
Monitoring day-to-day websites activity, considering the consumer journey
Supporting with the D2C forecasting process for new and existing product categories




Driving sales and conversions across the sites through development of the merchandising strategy & trade plan, whilst managing gross margin and forecast attainment
Identifying trading risks & opportunities and communicating them to the wider business
Reporting on websites performance, and taking action to deliver improvements
Support members of the Merchandising team, setting expectations and establishing best practices and process improvements as appropriate
What you will be doing
Working collaboratively with D2C teams and wider business, leading Merchandising strategy discussions, and building promotional and campaign activation plans
Reviewing online content before go-live to ensure it's effective and managing detail-oriented optimisations to drive continuous improvements and maximise sales opportunities
Reporting on sales performance, pricing, gross margin and forecast attainment in key product categories, analysing & presenting data and insights

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