Brand Manager Uro-Oncology

14 ago - Italia
Altro

Astellas is a global life sciences company committed to turning innovative science into VALUE for patients. We provide transformative therapies in oncology, ophthalmology, urology, immunology and women's health. Through our research and development programs, we pioneer new healthcare solutions for diseases with a high unmet medical need. Learn more at Astellas.com.
Brand Manager Uro‐Oncology
Location and Working Environment
This position is hybrid and requires you to be onsite 2 days per week in our Milan, Italy office.
Astellas' Responsible Flexibility Guidelines Statement – At Astellas we recognize the importance of work/life balance, and we are proud to offer a hybrid working solution allowing time to connect with colleagues at the office with the flexibility to also work from home. We believe this will optimize the most productive work environment for all employees to succeed and deliver. Hybrid work from certain locations may be permitted in accordance with Astellas' Responsible Flexibility Guidelines.
Purpose & Scope




The Brand Manager is responsible for leading the strategic and operational execution of the brand in the local market, ensuring alignment with EMEA strategy and maximizing business and patient impact.
Oversees the full brand lifecycle, from insight generation to performance delivery, guiding cross‐functional teams and engaging key stakeholders to drive market success.
Role and Responsibilities
Generate and leverage local market insights, opportunities, risks and customer needs as a core member of the EMEA brand co‐creation team, contributing to the development of the rolling brand plan and ensuring recommendations address investment and divestment opportunities, asset transitions, launch excellence and performance excellence.
Represent and champion the EMEA Brand Plan within the Affiliate, developing and executing the local operational Brand Plan through the adaptation and localisation of EMEA initiatives and materials to meet market needs.
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