Senior customer marketing manager, europe
Pubblicato il 15-08-2026 - TrendAI in Italia
Trend AITM, the global AI security leader and enterprise business unit of Trend Micro, empowers organizations with full AI visibility and consolidated security that inspires confidence, drives innovation, and eliminates risk. At Trend AITM, we're always seeking exceptional talent; people who want to collaborate with the best and push boundaries together. Here, your work goes beyond building a career. You will help protect what matters and play a vital role in shaping a safer, more trustworthy AI-powered future. AI Fearlessly. The Role The Senior Customer Marketing Manager will join Trend AI's Europe Customer Marketing team, within one of the world's leading AI security organisations. Acting as an operational business partner to our Customer Success (CS) Operations and Field Marketing teams, this individual will build and nurture strong working relationships with key stakeholders across the Trend AI business, translating lifecycle and expansion strategy into localised, on-the-ground campaign execution. The role will lead the development, build, activation,
and reporting of lifecycle and expansion campaigns and webinars across Europe, turning customer signals into live campaign triggers that support customer onboarding, adoption, retention, and expansion, and owns the creation of centrally built programmes for Field teams to deploy. A key focus of the role is to act as the connective layer between central campaign strategy, CS Operations, and Field Marketing across the region, ensuring campaigns are activated consistently, on time, and in the right language for each market. Key Responsibilities Customer Lifecycle Campaigns Develop and execute campaigns that support existing customers through their full lifecycle: onboarding, adoption, retention, and expansion, in support of GRR and NRR goals Apply the regional segmentation framework and lifecycle-stage messaging in campaign builds Partner with CS Operations to turn renewal and health signals into live campaign trigger