EMEA Content Specialist
Pubblicato il 15-08-2026 - Experteer Italy in Bologna
In this role you will develop technically accurate, engaging content for Vertiv's EMEA digital marketing efforts. You'll work with product teams, field marketing, and subject matter experts to create a range of assets-case studies, blogs, videos, landing pages, and more that support campaigns and thought leadership. You'll translate complex technical topics for diverse audiences while ensuring brand, legal, and corporate standards are met. You will leverage AI-powered tools to improve research, production, and workflow efficiency, helping scale content across channels and markets. This is a hands-on, cross-functional role with a clear impact on demand generation and industry leadership in a Si candidi ora: legga i dettagli del lavoro scorrendo verso il basso. Verifichi di possedere le competenze necessarie prima di inviare la candidatura. Create technically accurate content for digital marketing campaigns and thought leadership initiatives,
with emphasis on reach and impact Translate complex technical topics into clear messages for technical and business audiences Produce content across formats (blogs, white papers, case studies, videos, web pages, sales enablement) Collaborate with product managers, SMEs, sales, and field marketing to gather insights and shape content Leverage AI-powered tools for research, development, optimization, localization, and workflow efficiency Ensure content complies with brand, legal, and corporate communications standards Coordinate reviews and approvals with stakeholders and manage editorial planning Analyze content performance and optimize strategy based on results Stay updated on industry trends, AI developments, and digital marketing best practices Bachelor's degree in Marketing, Communications, Technical Writing, Engineering xivgfpx or related field 3+ years in content, communications, technical writing, engineering, IT, data center, or related fields Excellent proofreading and storytelling in English Ability to simplify technical