Director, Sales Iberia & Italy - HOKA

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As Sales Director, South, HOKA, EMEA, you’ll drive the long‑term strategic growth and retail ecosystem of the HOKA brand across Italy and Iberia. You’ll lead the transition from a distributor‑led to branch‑led market in Iberia, recruit and develop a high‑performing sales team, and build strong relationships with senior business partners and retail buying groups. Your leadership will be key in growing revenue, market share, and brand equity, while ensuring the brand’s presence and standards are maximized at every touchpoint.

Your Impact

Localize and execute the EMEA strategic plan for your market(s), ensuring achievement of sales plans and business objectives

Lead, manage, and develop strategic and field sales representatives, supporting their growth and success

Build and oversee the retail ecosystem using brand‑building and consumer‑focused guidelines

Prepare and execute seasonal sales and product forecasts, collaborating with marketing and DTC teams

Partner with Trade Marketing to deliver strategic marketing requirements and seasonal campaigns

Develop profitability and maximize sales within target markets

Collect, manage, and share sales information with the EMEA Senior Sales Director and other departments

Represent Deckers Brands positively and drive service excellence

Identify sales opportunities through comparative analysis of sales data

Recruit, train, and succession plan for sales teams, facilitating weekly sales meetings

Ensure compliance with brand guidelines, product training, and standards

Promote corporate ethics and values to all teams and business partners

Who You Are

Highly commercial, customer‑focused, and ambitious, providing strategic leadership and acting as a role model

Resilient under pressure, relentless in pursuit of impact, and willin

Hoka Director, Sales Iberia

Autista / Operatore per la Raccolta Dati Stradali

Disegnatore Tecnico

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