Marketing CHC Intern

15 ago - Bologna
ALFASIGMA

We are seeking a highly motivated and dynamic Marketing Intern to join our marketing team focused on the gastro segment. This internship offers a unique opportunity to work in a fast‑paced environment and gain hands‑on experience in marketing strategies for innovative products within the pharmaceutical industry.

Your Role
- Support the development and execution of marketing campaigns and promotional materials for gastro products.
- Assist in conducting market research to understand trends, consumer needs, and competitive landscapes in the gastroenterology sector.
- Collaborate with regional teams to adapt marketing materials to local markets and cultures, ensuring consistency and relevance.
- Assist in tracking campaign performance, generating reports, and providing recommendations for optimization.
- Help in the creation of content for various marketing channels, including digital, print, and social media, to engage healthcare professionals and patients.
- Work closely with the Product Management, Sales, Regulatory, and Medical Affairs teams to ensure alignment on product messaging,



regulatory requirements, and go‑to‑market strategies.
- Participate in meetings and contribute to brainstorming sessions for new product launches and promotions.
- Assist in planning and organizing webinars, industry conferences, and events related to gastroenterology.
- Support in managing logistics, materials, and follow‑up communications.

Location: Bologna

Who are you
- Currently enrolled in a Bachelor’s or Master’s degree program in Marketing, Business Administration, Life Sciences, or a related field.
- Strong interest in pharmaceuticals, healthcare marketing, and the gastroenterology sector.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with digital marketing tools (social media platforms, email marketing, etc.) is a plus.
- Strong analytical skills and attention to detail.
- Ability to wor

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