Head of Marketing

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7g37y9

The Val Gardena‑Alpe di Siusi Cable Car Consortium represents the interests of one of the strongest mountain and tourism regions in the Dolomites.

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To strengthen our team, we are looking for a Head of Marketing to join us immediately
- someone who thinks strategically, works creatively, and actively contributes to shaping the future of the destination.Branding & PositioningFurther development of brand identity and territorial storytellingManagement of the overall brand presence and communication materialsImplementation of creative campaigns to strengthen the destinationSocial Media & Community ManagementConceptualization and production of social media contentPlanning and execution of seasonal campaignsCommunity management and monitoring of online reputationData Analysis & CRMAnalysis of digital KPIs and performance dataManagement and segmentation of the user databaseContribution to loyalty and lifecycle initiativesPublic Relations & PartnershipsCollaboration with tourism associations, Dolomiti Superski, and regional institutionsMaintaining relationships with media and key stakeholdersEvents & PromotionsPlanning and execution of events, initiatives, and promotionsCoordination of suppliers, logistics, and event communicationSustainabilityAnalysis and development of a sustainability strategyImplementation of marketing initiatives that promote sustainability and social responsibilityYour profileDegree in marketing, communication, or a related fieldProfessional experience in marketing, ideally in tourismStrong command xbvzest of digital marketing tools and social mediaCreativity, strong communication skills, and strategic thinkingAbility to work independently and as part of a teamKnowledge of German, Italian, and English is an advantageWe offerA strategically important role within the tourism system of Val Gardena and Alpe di SiusiCollaboration wit

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7g37y9