Marketing & Product Management Specialist - OFF Road

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7g8kz9

Marketing & Product Management Specialist - OFF Road

The role of the Off Road Portfolio & Product Management Specialist inside FPT organization is to support at 360° the Head of Off Road Portfolio & Product Management (P±), where the main goal of the P± is to be the ‘Voice of the Customer’ throughout the organization with the objective of optimizing the company’s development capabilities of Powertrain solutions and new businesses.

Key Accountability
- Work in coordination with P± Manager to develop the specific segment market know-how to define product go-to-market strategy
- Continuously monitor market needs and requirements (e.g. organizing specific customer workshops with OEM and final customers), taking into account future technology / developments, competitor products/services and the changing requirements of regulatory norms
- Defining product drivers for Powertrain applications on a world-wide basis
- Analyzing market trends in your business segment and competitors’ moves in terms of new product launches and technical roadmaps




- Assess FPT Powertrain product competitiveness and perform gap analysis
- Scout for new market/business/customer opportunities
- Ensure adequate price positioning through value analysis
- Support the preparation of company’s program approvals through competitive assessment analysis
- Collaborate to produce product roadmaps and target settings for mid-long term development
- Collaborate to define product communication guidelines and support brand and training activities
- Collaborating to FPT’s exhibitions preparation and attendance
- Supporting FPT’s and customers product launches, press-events and communication strategies
- Organizing training sessions for FPT’s sales teams customers/dealers
- Support the development of marketing and sales tools and the release of commercial documentation
- Support Regions for local activities and acquire a world-wide knowledge of Powertrain market

Required Skills & Background
- Master degree

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7g8kz9