Temporary Global Marketing Director

17 ago - Italia
Agoda

At Agoda, we bridge the world through travel. Our story began in 2005, when two lifelong friends and entrepreneurs, driven by their passion for travel, launched Agoda to make it easier for everyone to explore the world.
Today, we are part of Booking Holdings [NASDAQ: BKNG], with a diverse team of over 7,000 people from 90 countries, working together in offices around the globe. Every day, we connect people to destinations and experiences, with our great deals across our millions of hotels and holiday properties, flights, and experiences worldwide.
Data and technology are at the heart of our culture, fueling our curiosity and innovation. If you’re ready to begin your best journey and help build travel for the world, join us.
In the online travel industry, with fast changing user behavior and the increasing role played by price comparison websites, offering the best price grants disproportionate gains.



Success can only be achieved by combining a programmatic approach to optimize volumes and margins in the short term with a strategic approach to take into account the reactions from the other players in the game, from customers to hotels, from competitors to regulatory bodies. To this end, we are looking for a senior leader to craft Agoda’s global marketing strategy and execute upon it, using a wide range of tactics and tools, from price display to machine learning algorithms. You will closely coordinate with Agoda’s senior management, marketing and product teams, while managing and expanding a team of talented pricing campaign managers and analysts.
Develop and refine PPC strategy in line with overall business goals and market trends.
Performance Management: Monitor channel performance and efficiency (ROI, spend, and other key KPIs).
Regularly communicate performance, insights, and recommendations to senior leadership and cross-functional teams.
Google, Bing, agencies) and negotiate contracts or terms as needed.
Talent Development: Mentor, train, and develop team membe

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