Senior Marketing Specialist

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7gfbqd

Job Description
Do you want to make a meaningful impact on animal health and well-being while creating value for customers and partners through innovative solutions? Join us as a
Senior Marketing Specialist – Companion Animals
Welcome to our team
The Animal Health Marketing team adopts a customer-centric approach, leveraging customer insights and market intelligence to guide decision-making. Through data-driven strategies, we design, develop and implement products, platforms, brands and marketing initiatives that contribute to improving the health and well-being of companion animals and supporting veterinary professionals around the world.
About The Role
The Animal Health Italy Marketing team is seeking a Senior Marketing Specialist – Companion Animals to support the development and execution of marketing strategies that create value for customers and strengthen the positioning of our companion animal portfolio in the Italian market.
In this role you will work closely with BUD, Sales, Technical and Global Headquarters teams, contributing to strategic initiatives,



promotional activities, communication projects and training programs.
Taks And Responsibilities Include But Are Not Limited To
- Developing and leading the marketing plan for the Companion Animals product portfolio, with responsibility for product strategy and its translation into appropriate tactical initiatives to achieve business objectives, as well as developing promotional initiatives and tools.
- Analyzing market trends, customer needs, and competitor activities, including field visits alongside the sales team to ensure strategies are aligned with customer expectations.
- Collaborating with Sales and Technical teams to define, organize and deliver value-added services and initiatives for customers and Key Accounts.
- Interpreting and managing sell-in and sell-out data to support strategic decision-making and business growth.
- Working closely with the dedicated team to define and execute effective dig

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7gfbqd