Business Development Sales Lead – Aftermarket
Pubblicato il 17-08-2026 - Vodafone Automotive in Varese
Role Purpose
Business Development Sales Lead is responsible for driving revenue growth and market penetration of Vodafone Automotive’s connected product range within the assigned Italian territory. The role executes the Aftermarket strategy, leveraging a combination of field engagement and digital interactions to achieve annual sales targets and strengthen dealer network performance.
Key Accountabilities and Decision Ownership:
Sales & Revenue Generation
Deliver annual Aftermarket revenue targets within the assigned territory.
Build, manage, and proactively develop a robust sales pipeline to maximize revenue opportunities.
Identify and execute upsell, cross-sell, and reactivation opportunities across the dealer network.
Dealer Network Development
Conduct structured and regular field visits to activate new dealers and grow sales within existing accounts.
Support dealers in integrating telematics solutions into their sales processes, including F&I; (Finance & Insurance), quotations, used car offerings, and digital platforms.
Deliver product demonstrations and commercial training to enhance dealer capabilities and performance.
Ensure high levels of dealer satisfaction and long-term retention.
Customer Relationship Management
Develop and manage strong relationships with key stakeholders across Dealers, Dealer Groups, and Importers.
Act as the primary point of contact for high-level commercial interactions within assigned accounts.
Brand Visibility & Market Positioning
Increase the visibility and awareness of Vodafone Automotive solutions within the dealer network.
Position Vodafone Automotive as a key differentiator and selling point for dealer partners.
Collaboration & Coordination
Work closely with other Account Managers operating in the same territory to align on activation plans and optimize coverage.
Leverage CRM insights to prepare and execute targeted field activities.
Reinforce digital campaigns through coordinated in-person follow-ups.
Share field insights to