Paid Social Manager iGaming

17 ago - Napoli
bwise Media

bwise Media is a global media agency, specialized in the monetization of sports websites and apps and furthermore specialized in managing advertising sales to sports betting operators. We are a dynamic and fast-growing player in the iGaming industry, committed to delivering top-tier digital marketing solutions to clients around the world. We pride ourselves on innovation, expertise, and dedication.

As part of that, we're building a powerhouse performance marketing team to drive growth in the dynamic world of iGaming. As a Paid Social Manager, you will be responsible for the day-to-day execution and optimization of paid campaigns across social (and search platforms), while also building trusted client relationships and using technical skills to enhance performance and reporting.

This role is ideal for someone who thrives at the intersection of strategy, execution, and technology and who has a passion for the iGaming space.

Responsibilities

Plan, execute and optimize Paid Social, Programmatic and Popunder campaigns across platforms such as Meta, TikTok,



LinkedIn and other relevant channels
Analyze campaign performance, identify key insights and adjust strategies to achieve client and business objectives
Act as a trusted client contact, managing expectations, communicating results and building strong, long-term relationships
Create and present clear performance reports with actionable insights, strategic recommendations and next steps
Use AI tools and automation solutions to streamline day-to-day workflows, improve reporting efficiency and support campaign optimization
Stay up to date with platform updates, Paid Social trends, Programmatic and Popunder developments, AI-driven opportunities and performance marketing best practices
Ensure campaigns comply with platform policies, regulatory requirements and responsible advertising standards within the iGaming industry

Requirements

2-3 years of hands-on experience managing Paid Social, Programmatic and Popunder campa

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