Field Marketing Lead

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7gh23n

ph3About Salesforce /h3 pSalesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. /p pThe MuleSoft International Marketing team at Salesforce drives regional demand generation and field marketing across EMEA and beyond, and this role sits at the heart of our South region — covering Italy, Iberia, and the Middle East and EGM markets. Based in Milan, Italy, you'll partner closely with Sales and Marketing leadership to build pipeline, shape the regional go‑to‑market strategy, and bring MuleSoft's story to life across a diverse and dynamic territory. /p h3Responsibilities /h3 ul liLead the end‑to‑end regional marketing strategy for MuleSoft South, owning pipeline contribution across inbound demand generation, integrated campaigns, and field events — from in‑person and virtual events to ABM and third‑party programs /li liCo‑own the regional pipeline strategy with Sales Development and Sales leadership, representing Marketing in the South leadership team and making data‑driven decisions to optimize campaign performance and ROI /li liDrive localization efforts for Italy, Spain, and Portugal, developing content in Italian, Spanish, and Portuguese,



and partnering with Salesforce EMEA South Core Marketing on joint go‑to‑market campaigns /li liBuild CIO and developer mindshare across South through targeted regional activities, customer story programs, and cross‑regional marketing initiatives in collaboration with Customer Success and Customer Marketing /li /ul h3Qualifications /h3 ul li5+ years of marketing experience, ideally in B2B technology or a field‑facing marketing role, with a track record of running integrated campaigns that generate pipeline /li liClear and confident communication across levels — from tactical execution with cross‑functional teams to strategic alignment with senior leadership /li liProficiency in Salesforce CRM, Slack, Tableau, Google Workspace, and Gemini, and use of data to guide marketing decisions /li liDegree or equivalent relevant experience required. Experience will be evaluated based on core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer roles, work experience, etc.) /li /ul h3Preferred Experience /h3 ul liExperience managing external vendors and marketing agencies across multiple markets /li liSuccessfully delivered marketing programs across multiple languages or multilingual markets in EMEA /li /ul pThe typical base salary range for this position is €67,200 to €92,400 annually. Collective Bargaining Agreement: CCNL Commercio- Quadri. /p pSalesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. Hiring decisions are based on merit, competence, and qualifications without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, or other protected classifications. /p /p #J-18808-Ljbffr

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7gh23n