Brand & Products Experience Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7gwwej

Our client is a leading Italian industrial company with a global footprint. Specialised in the design, production and distribution of machinery and lines with high added value, it favours technological and digital innovation as fundamental components of its business.
**BRAND & PRODUCTS EXPERIENCE MANAGER**:
**Main responsibilities**: - Plan, coordinate, and oversee the lifecycle of projects related to touchpoint openings and launches to ensure exceptional journey experiences.
- Effectively communicate company values to customers, encouraging brand-driven product selection alongside product features.
- Strategically plan all customer experiences to enhance brand perception.
- Identify new avenues for customer engagement and immersive experiences aligned with the company's target audience.




- Customize the brand experience model for each market based on geographical, cultural, and growth considerations.
- Degree in Marketing
- Experience with a large value brand
- Prior experience in managing the customer experience in a physical location
- Excellent interpersonal and motivational skills to communicate with clarity and using the right mediums
- Capacity to influence ideas and behaviors through the communication and the building of strong partner relationships **Location**: The company is based in Central Italy, with international travel expected.

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7gwwej