Director of Sales & Distribution

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**Job Number** 24092490 **Job Category** Sales & Marketing **Location** W Rome, 26/36 Via Liguria, Rome, Città Metropolitana di Roma, Italy VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management The W Rome, a hotel belonging to Marriott International is currently recruiting for a Director of Sales & Distribution. Reporting directly to the General Manager, the position’s critical tasks are:
**Managing Sales Activities**
- Manages the development of a strategic account plan for the demand generators in the market.
- Manages the property's reactive and proactive sales efforts.
- Aligns with the Director of Marketing communication activities based on need periods, booking patterns, feeder markets, target customers.
- Provides customer intelligence in evaluating the market and economic trends that may lead to changes in sales strategy to meet or exceed customer expectations.
- Reviews the Strategic Alignment Review (STAR) report, competitive shopping reports and uses other resources to maintain an awareness of the hotel’s market position.
- Researches competitor’s sales team strategies to identify ways to grow occupancy and RevPAR and increase market share.
- Attends sales strategy meetings to provide input on weekly and overall sales strategy.
- Manages sales team, decides on the account deployment.
- Serves as the sales contact for the General Manager, property leadership team and the Area Director of Sales & Distribution
- Serves as the sales contact for customers; serves as the customer advocate.
- Serves as hotel authority on sales processes and sales contracts.
- Serves as the property sales liaison with Area Sales, Group Sales, Revenue Management, Event Management and other hotel departments as appropriate.




- Participates in sales calls with members of the Sales team to acquire new business and/or close on business.
- Executes and supports Marriott’s Customer Service Standards and hotel’s Brand Standards.
- Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
- Participates in and practices daily service basics of the brand (e.g.,, Marriott Hotels and Resorts (MHR) Spirit to Serve Daily Basics.
- Implements a seamless turnover from sales to operations and back to sales while consistently delivering high level of service.
- Monitors the effective resolution of guest issues that arise as a result of the sales process by creating mechanisms to channel issues to property leadership and/or other appropriate stakeholders.
- Maintains successful performance by increasing revenues, controlling expenses and providing a return on investment for the owner and Marriott International.
- Implements the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long-term, value-based customer relationships that enable achievement of the hotel’s’ sales objectives.
- Performs other duties, as assigned, to meet business needs. **Building Successful Relationships**
- Develops strong partnerships with local organizations to further increase brand/product awareness.




- Develops and manages internal key stakeholder relationships
- Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and monitoring their satisfaction before and during their program/event.
- Serves the customer by understanding their needs and recommending the appropriate features and services that best meet their needs and exceed their expectations, while building a relationship and loyalty to Marriott.
- Gains understanding of the hotel’s primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns, to offer better business solution both prior to, and during the program/event. **Management Competencies**
- Develops sales goals and strategies and verifies alignment with the brand business strategy.
- Executes the sales strategy in order to meet individual booking goals for both self and staff.
- Coaches leaders of revenue generating departments in developing effective revenue strategies and setting aggressive goals that will drive the property's financial performance.
- Verifies Sales team understands and is leveraging Marriott International (MI) demand engines to full potential.
- Works with Human Resources, Engineering and Loss Prevention to monitor compliance with local, state and federal regulations and/or union requirements.
- Partners with Human Resources to attract, develop and retain the right people in order to support the strategic priorities of the market.
- Creates effective structures, processes, jobs and performance management systems are in place.
- Sets goals and expectations for direct reports using the Leadership Performance Process (LPP), aligns performance and rewards, addresses performance issues and h

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