Creative director
Pubblicato il 18-08-2026 - Scale Jet in Italia
Our client, a fast-growing e Commerce company in the Health Care space is seeking a commercially mindedCreative Director to lead the creative function across our ecommerce business. This role will own the complete creative direction of the brand across paid advertising, website and landing pages, email, organic social media, marketplaces, product launches, and other customer-facing channels. The Creative Director will be responsible not only for maintaining a strong and consistent brand identity, but also for improving commercial performance. The primary objective of the role is to develop creative strategies and assets that increase conversion rates, improve advertising performance, strengthen customer engagement, and support profitable growth. This is a hands-on leadership role for someone who can combine creative judgement, customer insight, performance data, and strong team management. Key Outcomes Develop creative strategies that improve conversion across paid media, websites, product pages, marketplaces, and email. Turn customer insights, performance data,
and competitor research into clear briefs and testable concepts. Partner with ecommerce teams to improve client acquisition and conversion. Establish a structured process for creative testing and optimisation. Lead Performance Creative Strategy Own creative strategy across paid social, video, display, and other acquisition channels. Build a consistent pipeline of concepts, hooks, angles, scripts, and formats. Ensure sufficient creative volume and variation for testing and scaling. Use performance data to identify, improve, and scale winning concepts. Balance direct-response effectiveness with strong brand presentation. Strengthen Website and Product Pages Creatives Lead creative direction across the website, landing pages, collection pages, and product pages. Improve how product benefits, differentiation, use cases, and customer proof are communicated. Create clear visual and messaging hierarchies that make