CRM Specialist
Pubblicato il 19-08-2026 - Pvh Italy in Italia
Retail network is the beating heart of our business. With over 2000 stores around the world, we are close to our customers by inspiring them in their shopping.
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We are looking for an experienced CRM Specialist to join our Digital Business Team.
About the role:
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- Contribute to the operational management of loyalty programs of each different brand
- Deliver CRM activities in order to encourage customer retention and loyalty
- Develop multi-channel communications including personalized newsletter, SMS and push messages in partnership with the marketing team
- Monitor CRM and loyalty KPIS
- Managing customer database quality, integrity and enrichment
- Partner with the store operations and digital teams to optimize CRM actions
- Training for store teams of the CRM projects
- CRM initiatives and loyalty program of Stefanel and other brands of OVS Group collaborating with the other CRM team members.
What We're Looking For:
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- University background in Economics, Marketing, Statistics
- At least 3 years of experience with a solid focus on CRM
- Proven experience within the Salesforce ecosystem
- Strong analytical mindset
- Digital and innovation-oriented mindset
- Expertise in CRM and Retail reporting
- Excellent communication and presentation skills
- Team player, able to perform in a fast-paced environment
- Fluency in English (both written and spoken) is essential
Why Join Us?
In OVS Group you will find a structured company, a dynamic and strongly results-oriented environment. We are innovating tradition, with a strong investment in new technologies, to offer customers and employees an increasingly omnichannel and digital experience, without neglecting attention to the environment, the future and sustainability. xbvzest
The opportunity is tempo pieno, with annual salary range between 35.000 euro - 40.000 euro.
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