Channel & Customer Marketing Coordinator Direct Ph

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Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special. About the role
- We are seeking a _Channel & Customer Marketing Coordinator Direct PH _to unlock new realms of commercial potential within this channel._ Key responsibilities
- Develop and implementation of shining channel trade strategies and canvass executions
- Building symbiotic relationships with marketing and NRM teams to conjure channel-specific growth plans, inspired by shopper, retailer, and market insights across diverse brands
- Executing the Trade Marketing Plan in line with Sales and Marketing objectives
- Improving brand results through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities
- Overseeing and monitoring performance of brand recognition metrics (ex. MS Value, promotional activity ROI)




- Collaborate with Sales and Sellout field forces to ensure brilliant execution and deployment of the strategy in the Point of sale.
- Tracking Direct Ph. Channel performance and key performance indicators (KPIs) with accuracy
- Monitor the execution of commercial strategies to capitalize on successes and suggest corrective actions when necessary
- Analyze competitors' strategies and market data to identify opportunities for growth
- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities
- Stay ahead of competition and market trends to uncover new growth opportunities
- Manage stakeholder relationships across various functions (marketing, MRN, Sales, supply chain, customer service)
- Manage the Trade Marketing Direct Pharmacy budget with precision
- Manage and develop a Team of 3 persons Qualifications and skills Essential- 5 or +5 years’ experience in pharmacy environment in trade marketing roles- Experience working in the Direct Pharmacy channel- Proficiency in core business drivers (assortment, stock, layout, pricing, promotion)- Strong analytical skills, adept at turning numerical data into actionable insights- Smart approach with dashboards and databases to monitor performance- Effective communication skills (developed listening skills/ ability to explain, train and coach), enthusiastic, creative person who thinks in terms of solutions,



curiosity and passion for his job- Proficiency with the office package (especially PowerPoint and Excel)- Knowledge of Category Management guidelines- Strong financial acumen to present compelling business benefits.- Details orientation- Understanding of qualitative research techniques and methods- Good storyteller who can show the vision and benefits- Adaptability to thrive in a fast-paced environment Comfortable working with data- Organized and disciplined- Proactive problem solver- Skilled in team management Preferred- Talent who has 5+ years of experience working with the pharmacies or in commercial functions- Ideally having sales and/or trade marketing experience in Direct Pharmacy channel- Person who enjoys interacting with the customers and learning from interactions with different people Please save a copy of the job description, as this may be helpful to refer to once the advert closes. Diversity, Equity and Inclusion At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understandi

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7h7txf