Direct Marketing Coordinator

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7hf451

We are looking for a passionate and detail‑oriented Direct Marketing Specialist to join our Digital Engagement & Loyalty team at the Global Headquarters in Milan, Italy. You will play a key role in shaping the customer contact strategy, fostering long‑term and meaningful relationships with our clients.
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Your Impact
As a Direct Marketing Specialist, you will play a pivotal role in driving seamless data‑driven communication across multiple channels, ensuring the adoption of best practices to maximize engagement and conversion.
Support the global contact strategy definition and deliver performance improvements ensuring channel effectiveness and conversion optimization
Orchestrate communication channels (email, SMS, push notifications) to drive digital engagement across multiple touchpoints
Oversee the email communication production process in collaboration with external agencies and internal stakeholders
Manage campaign reporting and analytics to drive improvements with a test, learn & scale‑up approach
Ensure a consistent and effective rollout of customer journeys across all channels (email, SMS, push notifications) to provide a seamless customer experience
Manage technical developments and coordinate with IT/tech teams to ensure smooth integration and platform enhancements
Activate and test new digital channels to expand communication opportunities and improve customer reach




Lead and support the execution of innovative digital projects aimed at strengthening customer engagement and business results
Qualifications
Minimum of 3 years of experience in CRM, digital marketing, or clienteling roles
Strong knowledge of multichannel communication (email, SMS, push notifications) and campaign management tools
Experience in coordinating external agencies and cross‑functional stakeholders
Solid analytical skills with the ability to interpret campaign performance data and translate insights into actions
Familiarity with marketing automation platforms, customer journey design, and A/B testing approaches
Strong project management skills with the ability to handle multiple priorities and deadlines
Knowledge of digital trends, customer engagement best practices, and competitive landscape
Fluent in Italian and English
We Would Appreciate a Person Who Is:
A determined, agile, curious, engaging and creative approach to work
Highly organized and able to manage multiple tasks simultaneously
Previous experience working in a middle‑to‑large sized company and collaborating with different teams is nice to have
Able to build meaningful relations across multiple departments, with a strong focus on team‑work
Moncler Group is an equal opportunity employer, which means we do not discriminate on the basis of Ethnic origin, Skin color, Religion, Civil status, Age, Nationality, Ancestry, any form of disability or neurodivergence, medical condition, Gender, Gender Identity or Expression, Sexual Orientation. xysqume We celebrate diversity and are committed to creating an inclusive environment for all employees.
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Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7hf451