Product Competitiveness Specialist
Pubblicato il 21-08-2026 - Alpitronic in Bolzano
Your Responsibilities
Actively monitor the competitive landscape, including hardware, software, user experience, connectivity, and service ecosystem analysis, while building and maintaining a competitive benchmarking database
Identify competitive differentiators and gaps compared to Alpitronic products, providing the Product Marketing team with relevant insights to support new features and product development
With the support of Product Management, prepare and maintain benchmarking materials and battle cards for the Sales team, helping to strengthen and disseminate knowledge of Alpitronic’s key USPs
Leverage technical teams and laboratory resources to propose and coordinate competitor product teardowns, benchmarking product architecture, key components and suppliers, cost drivers, design choices, serviceability, maintainability, and user experience
Generate periodic competitive and technology assessment reports, providing recommendations for product roadmap prioritization and strategic investment decisions
Actively support the Intellectual Property team by providing market and technical insights, as well as competitive intelligence inputs to support patentability and freedom-to-operate assessments
Contribute to the Corporate Strategy process by providing relevant competitive insights to identify best practices, risks, and opportunities at the product level
Your Qualifications & Skills
Degree in Electronics, Electrical, or Management Engineering
Several years of experience in Competitive Intelligence and Product Teardown methodologies
Strong experience in the charging infrastructure industry; experience in patent and IP landscape assessment is a plus
High degree of initiative, strong execution skills, and a results-oriented working style
Analytical and strategic thinking, with strong data-driven decision-making skills
Fundamental knowledge of Product Management and Project Management
Excellent knowledge of English, German and/or Italian are a plus
OUR COMMITMENT
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