Head of Marketing (m/w/d)

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7hsabz

The Val Gardena‑Alpe di Siusi Cable Car Consortium represents the interests of one of the strongest mountain and tourism regions in the Dolomites.
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To strengthen our team, we are looking for a Head of Marketing to join us immediately
- someone who thinks strategically, works creatively, and actively contributes to shaping the future of the destination.Branding & PositioningFurther development of brand identity and territorial storytellingManagement of the overall brand presence and communication materialsImplementation of creative campaigns to strengthen the destinationSocial Media & Community ManagementConceptualization and production of social media contentPlanning and execution of seasonal campaignsCommunity management and monitoring of online reputationData Analysis & CRMAnalysis of digital KPIs and performance dataManagement and segmentation of the user databaseContribution to loyalty and lifecycle initiativesPublic Relations & PartnershipsCollaboration with tourism associations, Dolomiti Superski,



and regional institutionsMaintaining relationships with media and key stakeholdersEvents & PromotionsPlanning and execution of events, initiatives, and promotionsCoordination of suppliers, logistics, and event communicationSustainabilityAnalysis and development of a sustainability strategyImplementation of marketing initiatives that promote sustainability and social responsibilityYour profileDegree in marketing, communication, or a related fieldProfessional experience in marketing, ideally in tourismStrong command xysqume of digital marketing tools and social mediaCreativity, strong communication skills, and strategic thinkingAbility to work independently and as part of a teamKnowledge of German, Italian, and English is an advantageWe offerA strategically important role within the tourism system of Val Gardena and Alpe di SiusiCollaboration with key regional partners and institutionsA dynamic, innovative, and forward-looking work environmentThe opportunity to actively shape the destination’s imageApplication
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Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7hsabz