Senior director of brand and content
Pubblicato il 21-08-2026 - Hostaway in Italia
Hostaway is looking for a Senior Director of Brand and Content to build and lead the brand, content, and creative engine for our next stage of growth as a leading B2 B Saa S platform for professional short-term rental operators. This is a high-impact Saa S marketing leadership role for someone who can shape our market narrative, elevate our category presence, and create content and creative programs that support awareness, pipeline, customer acquisition, and revenue growth You'll build the function largely from the ground up, including the team, operating model, workflows, AI-enabled production systems, and quality standards. This role will partner closely with Product Marketing, Demand Generation, Sales, Marketing Operations, and Product to ensure Hostaway's brand, content, and creative output is aligned with Saa S GTM priorities, buyer journeys, product launches, demand generation, and measurable business outcomes Build and lead a team that will own the modern content engine that produces high-quality, high-velocity editorial, thought leadership,
and demand-supporting content Build and lead a small team that will define and own Hostaway's brand strategy, positioning, narrative architecture, and visual identity system for a fast-growing global vertical Saa S company Build the in-house Creative team from scratch including designers, copywriters, motion/video, and production talent Across Content/Brand/Creative, utilize AI teammates who will drive efficiency while humans drive quality, designing workflows where generative tools handle research, drafting, variation, localization, and asset production, while humans own strategy, narrative, taste, and final quality Partner closely with Product Marketing, Demand Generation, Sales, Marketing Operations and Product to align brand, content, and creative to support GTM priorities and drive revenue growth Hire, mentor, and develop the brand, content, and creative team, making smart early bets on senior leaders, hands‐on maker