Sales/marketing manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7hwu18

Marketing Manager
Reporting directly to the Head of Global Marketing, the candidate will join the Marketing Team and will be responsible for driving operational marketing activities while supporting the development of strategic marketing initiatives.
Trade Marketing

Support the development and implementation of trade marketing initiatives across distributors and partners in collaboration with divisional sales manager and under the guidance of Head of Global Marketing.
Create marketing materials and campaigns to support product launches and sales activities in coordination with the creative team.
Collaborate with sales teams to improve product visibility and market penetration.
Customer & Market Understanding

Contribute to the analysis of customer needs, market trends and competitors mapping.
Support the development of marketing initiatives aligned with customer and distributors expectations and market positioning.
Marketing Planning & Budget Management





Contribute to the development and periodic update of the annual Marketing Plan in collaboration with the Head of Sales & Marketing.
Support the definition of marketing objectives, priorities, initiatives and timelines aligned with company strategy.
Monitor and manage the assigned marketing and trade marketing budget with accuracy and cost control.
Track investments, campaign costs, trade activities and event expenditures to ensure budget compliance and ROI evaluation.
Prepare periodic reports on marketing activities, spending and performance indicators.
Digital Marketing

Support and execute digital marketing activities including social media, email marketing, website content, and digital campaigns in collaboration with the digital and creative team.
Monitor campaign performance and prepare periodic reports in collaboration with the digital team.
Brand Management

Ensure consistency of brand identity across communication channels and marketing materials.
Cross-Functional Collaboration

Work closely with sales, prod

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7hwu18