Head of Brand Marketing

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Auto req ID: 54632

Marketing Manager (Switzerland, Italy, Portugal and Spain)

Marketing

Company: Harley-Davidson Motor Company

Full or Tempo parziale: Full Time

At Harley-Davidson, we are building more than machines. It’s our passion and commitment to continue the evolution of this storied brand and heighten the desirability of the Harley-Davidson experience. To keep building our legend and leading our industry through innovation, evolution, and emotion we need the best and brightest talent. Our International Markets are focused on creating an inclusive and expanding rider community that appeals to new and existing riders. We strive to deliver an H-D experience with an unequivocal customer focus.

Our efforts are concentrated on the highest priority markets, primarily North America, Europe and parts of Asia Pacific. We have concentrated our resources in-market for maximum impact in line with our future strategy. Our regional offices and in-market teams have the freedom within a clearly defined framework to make decisions to drive their business.



In-market teams are agile and equipped to understand consumer needs, provide focused attention to dealers, and respond more quickly to local market conditions.

Creating iconic products, unforgettable experiences and serving a passionate community for over 120 years. Within the EMEA CHIPS region (Switzerland, Italy, Portugal and Spain ) is one our biggest markets with an established dealer network and significant commercial contribution.

This role will provide day-to-day marketing leadership for Switzerland, Italy, Portugal and Spain. Developing and executing integrated marketing plans that drive brand awareness, generate leads and coverage, and ultimately increase sales. It is the key point of contact to the wider regional sales and operations teams and the EMEA marketing hub. The ideal candidate is a creative and data-driven individual with strong leadership and communication skills.

Lead 360° marketing planning, holding

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7i103b