Marketing Manager, Energy Storage
Pubblicato il 23-08-2026 - Jobtailor in Italia
Responsibilities
- Lead and execute the go-to-market and marketing strategy and execution for EP Cube in Italy, focusing on the residential energy storage segment
- Own the end-to-end marketing planning, execution, and performance management to strengthen EP Cube’s brand, drive qualified leads, and support revenue growth in the Italian market
- Partner closely with Sales, Product Management, Business Development, and HQ Marketing to ensure integrated campaigns and strong regional alignment
- Define and lead EP Cube’s Italian marketing strategy aligned to sales targets
- Identify audience segments, channels, and key messages tailored to the Italian market
- Plan and execute multi-channel campaigns (digital, events, PR, trade marketing)
- Manage agencies and vendors to deliver on-brand and on-budget campaigns
- Develop and adapt marketing content for regional audiences in Italian
- Organize and manage trade shows, partner events, and customer seminars in collaboration with Sales and HQ
- Define KPIs and measure campaign ROI, lead conversion,
and brand awareness
- Analyze customer insights, competitor trends, and market data to refine strategy
Requirements
- Bachelor’s degree in Business, Marketing, or Communications (Master’s preferred)
- 8+ years of progressive marketing experience in renewable energy, storage, solar, or related industries
- Demonstrated success in developing and executing marketing strategies across B2B/B2C channels
- Strong understanding of distribution marketing, lead generation, and digital campaign management
- Experience with CRM and marketing automation tools (HubSpot, Salesforce, etc.)
- Proven ability to manage external agencies, vendors, and event partners
- Strong analytical skills and comfort with data-driven decision making
- Prior experience in cross-cultural collaboration; exposure to Asian business environment is a plus
- Fluency in English and Italian (required)
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