Programmatic Consultant

23 ago - Turbigo
Dentsu

About The Role
The Programmatic Consultant will join the Media Product & Innovation Unit in Milan and play a key role in the planning, activation, and optimization of programmatic campaigns for clients. This role focuses on using data, platforms, and evolving technologies to drive measurable business performance while working closely with internal teams and external partners to strengthen dentsu’s programmatic offering across digital channels.
Key Responsibilities
- Set, manage, and report on all activities connected with Programmatic Buying campaigns
- Develop strategic relationships with internal and external clients
- Promote Programmatic adoption internally, with a focus on Programmatic Media (e.g., CTV, DOOH, web radio)
- Maintain up-to-date knowledge of best practices, strategies, and solutions within the programmatic ecosystem, including DSPs, SSPs, DMPs, etc.
- Maintain compliance with all company policies and procedures

Requirements
- At least 2‑3 years of experience in media agencies, with solid exposure to online marketing and digital advertising activities, including Display,



CPM, and CPA models
- Previous experience within a Trading Desk is a strong plus
- Knowledge of the Programmatic Buying ecosystem and of Ad server tracking systems
- Proficiency in Microsoft Office, Internet tools, and Outlook
- Fluency in written and spoken English
- Excellent verbal and written communication skills
- Ability to prioritize tasks and manage time effectively
- Ability to review campaign details carefully, manage work with limited supervision, and work effectively with team members
- Ability to meet deadlines and communicate clearly when priorities or timelines change

Pay Range
- Salary range: €31,000 - €40,000
- CCNL Commercio – 3rd Level or 2nd Level

This is a hybrid position and we offer a permanent contract.
Working with us
Joining dentsu international gives you the opportunity to work with 70,000+ people, produce career‑defining work, collaborate with inspirin

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