INTERNSHIP PROGRAM - MARKETING TRACK
Pubblicato il 24-08-2026 - LG Chem in Italia
Step into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier, better life for all.
With a rich history spanning over six decades and a global presence of more than 100 subsidiaries, we operate on a truly global scale. Since our establishment in 1958, our dedication to enhancing lives worldwide through innovative products has remained unwavering. Our business domains include Home Appliance & Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions.
Our management philosophy, ""Jeong-do Management,"" embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity. At LG, we believe in the power of collective wisdom, fostering a collaborative work environment.
Join us and become a part of a company that is not just about creating solutions for a better life, because at LG, Life's Good.
We are looking for passionate and curious graduates who bring energy, a learning mindset, and interest in markets, data, and product management activities within a global organization.
INTERNSHIP TRACKS – PRODUCT MARKETING
- Support market and competitor analysis to contribute to product positioning and strategic decisions
- Help develop customer personas and journey maps to improve messaging and targeting
- Analyze market trends, consumer demand patterns, and growth opportunities
- Support New Product Introduction (NPI) activities, including product materials and launch preparation
INTERNSHIP TRACKS – TRADE MARKETING
- Support the development of channel strategies and promotional calendars
- Assist in in‑store activations and help evaluate campaign effectiveness
- Monitor sell‑out data and field activities to support strong retail execution
- Contribute insights to improve store‑level and channel performance
What you must‑have
- Final‑year student or recent graduate in Economics, Marketing, Business Analytics, or related fields
- Availability for a full‑time and on site internship
- Fluent in English and Italian (spoken and written)
- Strong analytical mindset and curiosity towards data and insights
- Good Excel skills (basic formulas, data structuring, simple analyses)
- Ability to learn quickly and adapt in a dynamic environment
- Proactive, hands‑on attitude with willingness to take ownership of tasks
- Strong attention to detail and structured way of working
- Team‑oriented mindset with good communication skills
- Interest in marketing, consumer behavior, and business dynamics
Nice if you have
- Familiarity with KPIs, dashboards, or performance tracking tools
- Basic understanding of consumer insights, market analysis, or segmentation
- Interest in AI‑supported tools for data analysis or marketing insights
- International mindset and interest in multinational environments
- Korean language skills
- Previous internship, university project, or case study related to marketing or data
What you’ll gain
- Practical experience across product, trade, and digital marketing activities
- Continuous learning through mentorship and involvement in real business projects
- Exposure to cross‑functional and international teams
- A dynamic and collaborative environment where data, creativity, and ideas come togethe r
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, gender, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any characteristic protected by applicable federal, state, or local law.