25 ago - Milano
ING ITALIA
ppING Bank N.V. is looking for a Paid Media Expert /p h3Activities /h3 pAs a Paid Media Expert, you will define and execute our digital performance strategy across all channels and funnels. You will work in a multidisciplinary team of performance, conversion and content specialists, where you will ensure that our marketing engine scales both fast and sustainably. /p pYou combine strategic vision with hands‑on action: you know how to push for quick wins while also laying the foundation for long‑term structural growth. /p h3Responsibilities /h3 ul liOwn the hands-on execution of our paid performance strategy across all paid channels – from campaign setup to daily bidding optimization. /li liOwn performance reporting and forecasting across paid channels, ensuring budget pacing and ROI targets are met. /li liDesign and run a structured testing roadmap (creative, audience, bidding strategy) to continuously improve efficiency /li liEnsure tracking and measurement infrastructure is correctly implemented across campaigns /li liAct as the technical challenger to our agency partners and push for smarter, faster delivery /li liWork closely with peers across SEO, content and CRO to align on a shared growth agenda /li liWork closely with key stakeholders across product, sales and brand to drive impact /li /ul h3Required skills /h3 pExperience of at least 5 in the role /p pAbility to manage critical situations through good decision-making skills /p pDegree in field Digital Marketing, Statistics, Economics,
Engineering /p pKnowledge of the English language /p pKnowledge of the main performance channels including hands on experience in Search Console /p pKnowledge of the following software: Google Search Console, GA4, Tealium Customer Data Platform, Adjust Mobile Measurement Platform /p h3Contract offer /h3 pbWorking hours: /b Tempo pieno (37 hours per week) /p pbApplicable Collective Labour Agreement: /b National Collective Labour Agreement for employees in the credit sector (NCLA) /p pbStarting annual base salary from: /b56.000€ /p pbVariable remuneration /b: in line with the applicable remuneration policies (with a target based on the role, outcomes linked to the Group, Business line/function and individual performance) /p pOur compensation approach is built on objective, gender-neutral criteria aligned with the role’s core requirements. That said, we believe talent goes beyond any framework: your total reward package will be tailored to reflect your unique experience, skills, and potential, ensuring we fully recognize the value you bring. /p h3The benefits of joining ING /h3 pIn addition to being a part of a great team, working in a fun and innovative environment, we offer:
/p ul liFlexible Smart Working /li liCompetitive base salaries and performance-based bonuses /li liMeal vouchers and corporate restaurant and bar /li liHealth insurance and Accident insurance /li liPension fund and welfare plan /li liDiverse cultures Innovative mindsets /li liInternational Environnent and Talent Program /li liCommitment to sustainability /li liLots of training development opportunities to help you grow /li liLots of moments dedicated to physical and mental well-being /li liA special day off when it is your birthday: we call it #doyourbirthday! /li liAnd of course, we can’t forget free water coffee at the office! /li /ul h3About ING /h3 pING offers many opportunities to build a diverse and rewarding career. You will be joining an international innovative digital bank, the first in Italy to adopt a fully flexible smart working model, and you will be working in a stimulating environment where you can grow both as an individual and as a professional. /p pOur purpose - empowering people to stay a step ahead in life and in business - represents our belief in people’s potential. We don’t judge, coach or to tell people how to live their lives. We empower people and businesses to realize their own vision for a better future. /p h3Our Commitment /h3 pDiversity is a fundamental element of our corporate culture, and we are fully committed to creating a safe and inclusive environment, based on mutual respect and the value of diversity, offering equal job opportunities to all qualified candidates. /p /p #J-18808-Ljbffr
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