Global Omnichannel Customer Engagement Lead

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Full-time Sobi Location: Switzerland **Company Description**:
At Sobi, each person brings their unique talents to work as a team and make a difference. We are dedicated to developing and delivering innovative therapies to improve the lives of people who live with a rare disease. Our edge comes from our team of people and our commitment to patients. Here at Sobi, our mission and culture get us excited to come to work every day, but here are a few more reasons to join our team: - Competitive compensation for your work
- Emphasis on work/life balance
- Collaborative and team-oriented environment
- Opportunities for professional growth
- Diversity and Inclusion
- Making a positive impact to help ultra-rare disease patients who are in need of life saving treatments **Key Responsibilities**: - Aligned to brand strategy, develop omnichannel plans, and advise on approach to campaign execution across markets
- Develop and roll out best practice guidance to affiliates to deploy and execute campaigns effectively driving impact for the brands
- Collaborate with cross functional teams (both commercial and non-commercial) to create personalized journeys based on customer preference data and brand objectives with simple and impactful KPIs
- Develop omnichannel guidance and governance through playbooks, training and resources to support the business to execute in a consistent and impactful manner
- Be seen as an SME championing strong customer engagement though omnichannel strategies
- Build digital content ensuring consistent messaging, visuals and positioning across all channels and platforms
- Support brand teams with their communication and messaging goals across non personal channels
- Enhance and evolve Sobi’s HCP portal (SobiPro), incorporating industry best practices




- Co-create channel capability with global and affiliate colleagues, providing strategic guidance
- Set clear KPI’s and monitor campaigns to track performance and suggest enhancements
- Support line manager to develop omnichannel and digital roadmap for the region(s)
- Proactively assess future trends in customer engagement to accelerate our capability and provide Sobi with a competitive edge
- Operate with high ethical standards in line with the Sobi corporate values and SOPs by ensuring ongoing completion of all required initial and ongoing training in local regulations and policies, and adherence to those regulations and policies This is a highly networked role, with a requirement to work cross-functionally and cross-company. **Qualifications**: - University degree level education -Marketing, Engineering, Data or Computer Science
- Digital/omnichannel experience at regional or global, including leading extensive digital projects within the pharmaceutical industry
- Additional commercial experiences including sales, marketing and business intelligence
- Knowledge of analytic skills, Qlick/Power BI
- Experience with CRM ecosystems such as Veeva including campaign manager
- Desirable experience in data flows/warehouse
- Ability to communicate complex digital strategies in simple, compelling narratives
- Cross-cultural leadership, effective communication and team working skills




- Multi stakeholder project management and leadership experience, delivering results on time and within budget
- Flexibility, ability to manage change and operate in an environment of uncertainty
- Fluency in written and spoken English
- Additional European language skill is desirable **Additional Information**:
All Sobi employees need to demonstrate behaviors in line with Sobi's core values: Care, Ambition, Urgency, Ownership and Partnership. Are you ready to be on the Sobi team? Come join a culture that empowers every person to be the person that makes a difference for rare disease. **Why Join Us?** We are a global company with over 1,700 employees in more than 30 countries and are committed to the societies where we operate. With a deeply skilled management team directing our day-to-day wins, and a Board with a stellar track record, we’re ready to take on the world’s diseases, ailments and adversity. Our people believe they have the power to make a positive impact in others’ lives because that’s exactly what we do here. If you’re seeking a career that taps into your talents in a way that makes the world a better, healthier place, we just may have a job for you. We know our employees are our most valuable asset, and our culture conveys that. We offer a competitive benefits package, to support the health and happiness of our staff. **Sobi Culture** At Sobi, we refuse to accept the status quo. This is because we have witnessed first-hand the challenges facing those affected by rare diseases, and have used this knowledge to shape our business to find new ways of helping them. As a specialized biopharmaceutical company, we are dedicated to rare diseases. And we see this focus as a strength. By effectively turning our research into ground-breaking treatments, we help

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