Senior Integrated Marketing Manager
Pubblicato il 26-08-2026 - Jobgether in Italia
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Integrated Marketing Manager based in Italy.
As Senior Integrated Marketing Manager, you will bring multiple marketing functions together into one coordinated, high-performing execution engine.
You will own the master marketing calendar, campaign briefs, publishing standards, launch coordination, and post-launch performance reviews.
Working across organic, lifecycle, creators, PR, community, and eventually paid channels, you will turn existing go-to-market plans into measurable outcomes.
You will lead three specialists while also remaining highly hands-on, personally building and shipping marketing initiatives rather than delegating execution entirely.
A major focus will be establishing scalable processes, bringing external marketing activities in-house, and maintaining a consistently high quality bar.
You will work closely with Product, Design, Business Development, and Partnerships to coordinate launches and activate commercial opportunities.
This is an ownership-heavy role for a pragmatic marketing leader who thrives in a fast-moving environment and is motivated by measurable growth.
Accountabilities
- Own and maintain a consolidated marketing calendar covering campaigns, channels, launches, owners, draft deadlines, go-live dates, and post-launch performance reviews.
- Establish clear accountability for marketing deliverables, ensuring committed dates are treated as firm commitments and results are reviewed within defined timeframes.
- Lead the creator and influencer program, including sourcing, briefing, reviewing, negotiating rates, managing tracked links and usage rights, and maintaining approval and review processes.
- Bring the external agency’s creator and influencer activities in-house, taking ownership of relationships and ensuring consistent execution standards.
- Own the marketing publish gate by implementing a strea