Senior Brand Manager - maternity cover
Pubblicato il 27-08-2026 - Scholl Shoes in Milano
pAs pioneer in the field of aspirational footwear, design and technology, Scholl offers a specialized product portfolio featuring unique comfort, proven technologies and contemporary design (for women and men) since over 100 years. /ppBy combining modern craftsmanship techniques, eco-conscious design, and sustainable materials, Scholl promotes personal well-being while reducing carbon footprints. /ppCreativity defines our aesthetic, customization empowers our customers, and collaboration is our driving force. /ppScholl products are sold over 90 countries worldwide. /ppFor its Marketing department, Scholl Shoes is looking for a bSenior Brand Manager to cover a maternity leave /b, reporting directly to the Chief Marketing Officer and responsible for the following activities: /ppbr/ppBRAND MANAGEMENT: /pulliOversee the development of brand guidelines to guide internal and external stakeholders in maintaining brand integrity /liliManage brand-related activities for product launches and Collaborations, being in contact with other functions and departments /liliWork closely with departments such as sales, product development to ensure a unified approach in delivery the brand promise /liliMonitor and manage marketing budget with efficiency and optimization as must haves /li /ulpbr/ppPR COMMUNICATION:
/pulliDevelop PR Communication Guidelines /liliDefine PR strategies and communication plans both offline and online /liliOrganize corporate and social events with a digital component and press-days /liliPress offices coordination, run bi-weekly meetings with markets to assist them in the implementation of the communication strategy /liliDevelop press materials related to new product launches and corporate activities /liliLead the development of global campaign and all main executions and updates, including offline and online media /li /ulpbr/ppQUALIFICATIONS REQUIREMENTS /pulliBachelor’s degree in a relevant field; /lili 5–7+ years of experience in Brand Management, Marketing, Communications, or related roles. /liliProven experience in managing binternational brands /b. /liliExperience in bproduct launches and integrated marketing campaigns /b. /liliSolid experience in bPR Communications /b, preferably with agency/press office coordination. /liliExperience in managing bmarketing budgets /b and optimizing investments. /liliExperience in coordinating bcross-functional and international projects /b. /liliPrevious experience in bFashion, Footwear, Beauty, Lifestyle, or Consumer Goods /b is preferred. /lili· High proficiency in the English language /lili Advanced working knowledge of Office 365 applications including MS Outlook, Teams, Word, Excel, and PowerPoint; /liliComfortable to travel aboard; /li /ulpbr/ppbr/ppbr/ppbr/p