Global Web and SEO Analyst - Appartenente Alle
Pubblicato il 28-08-2026 - Amplifon Group in Milano
SEO strategy development: develop and execute a comprehensive global SEO strategy aligned with business objectives, in a global environment considering more than 5 brands across +20 websites.
- Conduct regular website audits to identify and address technical SEO issues and CRO opportunities, collaborating with development teams to ensure site performance.
- Leverage on a data-driven approach to address landing pages and related campaigns enhancements to improve conversion rate globally.
- Supporting the team to identify A/B tests opportunities and related evolutions.
- Collaborate with cross-functional teams including country digital manager/specialist, brand team and media agency to ensure alignment on lead generation strategies.
- Conduct research to understand target audience, competition and industry trends to develop effective product roadmap, CRO and SEO strategies, using internal and external tools (SimilarWeb, Google Market Insights, etc.)
- Staying up-to-date with the latest SEO and CRO trends, algorithms, and best practices. **Your Profile**General & Technical Skills**:
- 2-3 years of hands-on experience in global SEO and web optimization
- Fluent in English, both written and oral
- Proficient in using SEO tools like Google Search Console and SemRush.
- Sophisticated Analytical Skills with the ability to derive insights from data to support the product roadmap
- Appreciated experience with Adobe Experience Cloud platforms (AEM, Analytics, Target)
- Knowledge of A/B testing and conversion optimization strategies.
- Excellent communication and collaboration skills.
- Master's degree in marketing, Communications, or related field **Managerial Skills and Personal Characteristics**
- Passionate about digital lead generation opportunities across different channels
- Data-driven decision-maker who is organized and detail-oriented
- Able to work under pressure and meet deadlines while maintaining a positive attitude
- Proactive mindset to discover and define new opportunities
- Team player who thrives in a collaborative environment.