Digital Store E-Commerce Personalization Specialist
Pubblicato il 30-08-2026 - Mezzi di comunicazione / TV / Radio in Italia
RISERVATO A CANDIDATI APPARTENENTI ALLE CATEGORIE PROTETTE - LEGGE 68/99
Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects, and amazing career opportunities. QVC Group, Inc. is a Fortune 500 company with six leading retail brands: QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill®, and Grandin Road.
Where You'll Work This role is hybrid and requires presence at our offices in Brugherio (MB) for several days each month. The position is full‐time, permanent, and based in Italy.
What You'll Do End‐to‐End Personalization Ownership: leading the strategy, implementation, and quality control of all digital store personalization initiatives across the digital customer journey to improve experience, conversion, and commercial performances.
Strategy & Test Coordination: partnering with Digital Store, Content, and A/B testing teams (locally and internationally) to build and coordinate personalization calendars and tailored customer experiences.
Scaling Tests & Uniqodo voucher promotion support:
transitioning successful tests into daily operations, supporting the Retention team with the Uniqodo platform to plan and deploy onsite voucher campaigns based on web promos or customer behavior.
Homepage & App Optimization: collaborating with the Store Programming and Trading teams to design personalization strategies for key pages (Homepage, Category pages, etc., and the App) to drive sales and category goals.
Segment & Platform Relevance: ensuring high-value, personalized content is delivered across all platforms, tailored to specific customer segments.
Approval & Performance Analysis: acting as the final sign‐off authority for personalization measures, while analyzing and reporting weekly test results to drive revenue growth.
Team Guidance & Tool Improvement: mentoring team members and contributing to the continuous improvement of processes and strategies.
What You'll Bring Bachelor's degree in Digital Marketing or a rela