Global Product Marketing Specialist
Pubblicato il 30-08-2026 - ABB in Vittuone
At **ABB**, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world. **This position reports to**:
Head of Product Marketing and Sales Development
- _ **Your role and responsibilities** Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences. Business Line Home Solutions is a leading global provider of innovative wiring devices and home automation solutions, catering to residential and commercial customers. We are committed to transforming spaces into smart, connected environments that enhance comfort, convenience, and energy efficiency. We are looking for a Global Product Marketing Specialist to support our marketing efforts and drive the success of our home solutions worldwide. As the Global Product Marketing Specialist, you will be responsible for supporting the execution of strategic marketing initiatives to drive the growth and adoption of our Wiring Accessories and Home Automation portfolios on a global scale. Working closely with the global product lines teams, you will help to position our products as industry-leading solutions, build comprehensive domain knowledge, translate product technical features into compelling customer value propositions, and you will work on product and solutions launches in collaboration with global Division and Local Sales organizations.
As HS Global Product Marketing Specialist you will report to the Head of Product Marketing and Sales Development within the Business Line Home Solutions. In this role, you will have the opportunity to implement global product marketing strategies in line with the global product strategy of the Business Line Home Solutions, which is part of the Smart Buildings Division in the Electrification Business Area. Each day, you will work in teams to develop marketing activities and support Sales organizations to achieve the assigned targets for the Business Line. You will join a dynamic, diverse and talented team, where you will be able to thrive. The work model for the role is: Hybrid #Linkedin_Hybrid
**You will be mainly accountable for**: - Supports the implementation of global product marketing initiatives in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product strategy.
- Executes the annual global marketing plan in collaboration with global product management, sales development and local product marketing teams.
- Coordinates market analyses with the Local Sales teams and defines appropriate plans related to product marketing.
- Evaluates and shares customer research, market conditions, and competitor data. License to Operate / Core Values
- Demonstrates ABB’s core values and group safety and integrity standards and acts accordingly.
- Implements and ensures compliance with the ABB code of conduct, global and local standards, tools, policies, and processes in their assigned area.
- Ensures adherence to all relevant internal and statutory regulations and policies.
- Ensures integrity and compliance with ABB values and ethics in all activities. Collaboration / Leadership
- Provides product marketing support to the Local Product Marketing teams.
- Builds and maintains strong relationships with Global Product Management and Business Communication.
- Collaborates with internal and external stakeholders.
- Facilitates knowledge sharing and cross-collaboration. **Qualifications for the role**: - University degree in Engineering, Business Administration or Marketing.
- Highly motivated and results oriented individual
- Excellent communication and presentation skills
- Ability to work collaboratively within cross-functional teams
- Ability to thrive in a fast-paced, dynamic environment, manage multiple projects simultaneously, and meet deadlines **Benefits**
Locally, you can count on: - **Competitive compensation**: Attractive salary packages and performance bonuses.
- **Corporate welfare**: Access to a wide range of services and personal well-being support.
- **Career development**: Structured career paths, individual development plans, opportunities for internal mobility, including international roles, technical and managerial training programs, mentoring and access to global learning platforms
- **Flexibility and work-life balance**: Flexible working hours, hybrid work options, and a strong focus on work-life integration.
- **Employee Support**:**free services like psychological help