Influencer Marketing Specialist

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7lp8rq

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for an Influencer Marketing Specialist (Short-Form Content) based in Italy.

This role is ideal for a proactive marketer who understands the fast-moving world of short-form content and creator partnerships.
You will identify promising creators and media channels across YouTube Shorts, TikTok, and Instagram Reels.
You will own outreach, negotiations, and campaign placements from initial contact through publication.
The position combines relationship building, commercial negotiation, content quality control, and performance tracking.
You will work closely with international creators while monitoring competitor activity and emerging content trends.
Success in this role requires strong organization, attention to detail, and the ability to manage multiple partnerships and deadlines simultaneously.
It is an opportunity to contribute directly to influencer marketing performance in a dynamic, international digital environment.

Accountabilities




- Research and identify new content creators, channels, and media pages across YouTube Shorts, TikTok, and Instagram Reels.
- Conduct cold outreach and establish productive relationships with creators, agencies, and media partners.
- Negotiate rates, placement terms, CPMs, and collaboration packages while working within defined marketing budgets.
- Manage the full placement lifecycle, from initial agreement and briefing through publication and follow-up.
- Provide creators with relevant brand guidelines, visual assets, logos, and placement requirements.
- Review content before publication to ensure appropriate branding, framing, timing, quality, and brand-safety standards.
- Maintain an accurate and structured database covering partners, deals, statuses, placements, and campaign progress.
- Monitor key performance indicators such as CPM, CPP, impressions, and engagement rates.
- Develop and maintain strong relat

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7lp8rq