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Description
We're seeking a dynamic Content Marketing Manager to join our Theatrical Marketing team. This role will partner with Product Managers to help develop and execute compelling local social, digital, and influencer marketing strategies that drive audience engagement and box office performance for film releases in Italy.
We're seeking a dynamic Content Marketing Manager to join our Theatrical Marketing team. This role will partner with Product Managers to help develop and execute compelling local social, digital, and influencer marketing strategies that drive audience engagement and box office performance for film releases in Italy.
Key job responsibilities
Social Media Planning
Craft and implement local data-driven social media strategies aligned with global campaign objectives
Develop innovative digital storytelling and creative concepts with strong cultural relevance
Design comprehensive editorial calendars and amplification strategies for theatrical events in Italy.
Monitor and leverage emerging trends and consumer behaviours
Coordinate with Marketing and PR teams to maximize campaign impact
Content Strategy & Production
Lead end-to-end local content marketing strategy development and implementation
Oversee production of local content, including briefing, editing, and quality control
Manage production schedules and ensure alignment with local marketing campaigns
Drive innovation in content formats and platform utilization
Analyze performance metrics and optimize local content marketing strategies accordingly
Maintain vendor relationships (agencies, freelancers, contributors)
Talent & Influencer Collaborations
Build and manage a network of content marketing creators
Negotiate and execute creator collaborations for local marketing campaigns
Track and analyze creator performance metrics
Basic Qualifications
Proven theatrical marketing experience within the industry
Demonstrated success in marketing/social media roles at global media companies
In-depth knowledge of Italian media landscape and cultural trends
Strong data analysis and performance optimization skills
Excellence in cross-functional team collaboration
Outstanding communication and organizational abilities
Preferred Qualifications
Experience in fast-paced environments with multiple concurrent projects
Track record of working with filmmakers, talent, and influencers
Comprehensive understanding of theatrical marketing and digital platforms
Bachelor's degree in Marketing, Business Administration, or related field
Fluency in English and Italian
Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build.
Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The minimum gross base salary for this position is listed below. The base salary listed corresponds to working on a full-time basis. For tempo parziale hours, the salary will be pro-rated.
Amazon reserves the right to offer a higher salary and/or level, depending on the candidate's skills, competencies, and experience. Amazon's package may include a sign on payment. In addition, the candidate may be eligible to participate in a restricted stock unit scheme operated independently by Amazon.com Inc. in USA.
Your recruiting team will share final salary and any restricted stock unit scheme if applicable, depending on skills and requirements.
In addition to statutory benefits, and those applicable to the relevant CBA, company supplementary benefits may apply subject to further terms.
Rome, ITA - 41,800.00 EUR Annually
Company
Amazon Digital Italy s.r.l.
Job ID: A10417954
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