Business Manager On trade, Marche
Pubblicato il 03-09-2026 - Altro in Italia
OUR WAYSOF WORKING
Our family legacy has positively influenced our ways of working and has shaped the values to which our employees aspire. We're caring, like a family, and not only internally, but also in the wider communities in which we operate. This is demonstrated by our commitment to bothactresponsibly andpromotethe choice to drink responsibly. We trust one another, and through that trustare able toforge strong teams and networks that empower our matrix organization structure. We're passionate, reflecting our Latin heritage, and this means that we commit more than just time to our work: we commit energy, heart and soul. We are dedicated to being a role model in our industry, and we approach everything we do with Integrity First. Together, our values help us create what we're most proud of: our True Heart and Winning Spirit – both in our home markets and across the world.
ABOUT THE ROLE
As the Business Manager On Trade in thearea,you will be accountable for creating value through driving sales and developing strategic relationships with key customersin the area assigned.
You willcreatethe legacy of Bacardiand drivekey decisions that will significantly affect Bacardi'sfull portfoliopresence in theItalianOntrade.Your deep commercial knowledge, ability to develop strategic relationships and lead and inspire a Sales team will be key to your success in this role.
You will beresponsibleto deliverkey revenueand commercialtargetsas determined by the Country financial plan.
You willbuild andmaintain effective relationships with strategic customersfor your channel.
You will be accountable forthe implementationof the customer and shopper programswithin your channel asagreed in the Country Integrated Activity Plan (IAP).
You willdriveuse of Commercial Excellence assets (e.g.Pictures of Success) and approach to activate our brandsto influence consumers at the point of purchase.
You will identify opportunitiesfor new business developmentand provide critical input into the de