Senior Marketing Director Molecular EMEA

03 set - Italia
Experteer Italy

Senior Marketing Director Molecular EMEA Manager / Team Leader As Senior Marketing Director for the Molecular Franchise in EMEA, you will translate global molecular strategy into regional priorities and lead cross-country execution. You'll manage a regional team, drive launches, and consolidate market insights to influence global planning. You will act as a strategic connector between global and local marketing, ensuring aligned, localized market activation. This role offers influence across a matrix organization and the chance to shape molecular diagnostics growth across 8 clusters in EMEA. * competitive compensation package * travel opportunities (~30%) * Cascading and regionalizing global Molecular strategy for EMEA with clear priorities * Coordinate regional launches using the Launch Excellence framework and ensure market readiness * Gather and synthesize Voice of Customer to inform global strategy and product development * Support local teams with consistent,



locally relevant marketing execution and elevate blockers * Lead regional collaboration between Global Product & Market Management and cluster marketing teams * Drive cross-functional alignment, internal communications, and reduce duplicated effort * Identify opportunities to centralize marketing activities for scale and efficiency * Lead and develop the regional Molecular Marketing team, influencing without direct authority * Master's degree in Marketing, Life Sciences, Business, or related discipline * 7–10 years of progressive marketing/commercial experience in the IVD industry * Strong experience in the Molecular market * Experience in regional/cross-country roles and in matrix, multicultural environments * proven managerial ability to lead, coach, and develop teams * Track record in successful product launches, franchise management, or portfolio ownership * Strong business acumen, analytical thinking, and ability to translate insights into priorities * Excellent communication, influencing, and stakeho

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