02 set - Italia
GWM Italia
About the Company
GWM (Great Wall Motor) è un'azienda tecnologica intelligente globale con capacità completamente integrate in design, ricerca e sviluppo, produzione, vendita e assistenza. Il portafoglio prodotti include GWM HAVAL, GWM WEY, GWM TANK, GWM ORA, GWM POER e GWM SOUO, e spazia tra SUV, pickup, veicoli a nuove energie, motociclette, autocarri pesanti e veicoli fuoristrada di lusso per soddisfare diverse esigenze di mobilità.
About the Role
We are seeking a Product Manager to join a newly established National Sales Company (NSC) of a Chinese automotive OEM. The role will support product strategy, market competitiveness, pricing positioning, and commercial policy definition in the local market, reporting to the Italian head of product management.
This position requires a strong analytical mindset and the ability to operate effectively in a fast-paced, evolving environment, acting as a key interface between local market needs and HQ.
Responsibilities
- Conduct competitive analysis (benchmarking vs. key competitors in the local market)
- Support product positioning strategy, ensuring alignment with brand and market needs
- Define and monitor pricing strategy (list price, transaction price, incentives)
- Analyze and optimize discount structures and commercial policies
- Support sales volume planning and forecasting, providing data-driven assumptions and scenario analysis
- Contribute to business case development and profitability analysis
- Collaborate with HQ and local stakeholders on product planning and lifecycle management
- Support product configuration and lineup management (versions, options, mix)
- Provide market insights and recommendations based on data analysis
- Support product launch planning and go-to-market activities, including performance tracking
Qualifications
- 3–5 years of experience in Product Management within an automotive OEM (mainstream brand)
Required Skills
- Strong analytical and data-driven approach
- Good understanding of automotive market dynamics, including fleet vs retail logic
- Experience working with cross-functional and international teams (HQ interface)
- Fluent Italian and English (mandatory); Chinese is a plus
- Advanced Excel and Power Point skills (knowledge of Power BI/Tableau is a plus)
Preferred Skills
- Experience in Italian automotive markets
- Exposure to EV products and new mobility trends strongly preferred
- Experience in multicultural or fast-growing environments
- Exposure to product configuration / lineup management
Soft Skills
- Analytical and structured thinking
- Strong communication and stakeholder management skills
- Ability to work in a dynamic, fast-evolving organization
- Comfortable with ambiguity and building processes from scratch
- Proactive and hands-on mindset
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