Marketing & Communication Business Leader
Pubblicato il 07-09-2026 - Schneider Electric in Stezzano
Mission
Operating in Country Marketing division, reporting to Country Marketing Director, the Marketing & Communications Business Leader is responsible for translating commercial strategies and goals into marketing communication execution, supported by a team of marketing and communication experts at global or local level.
Key goals:
Contributing to improvement of Brand awareness and positioning against competition
Increasing digital customer engagement
Influencing commercial opportunities pipeline
What will you do?
Planning and executing MarCom Programs and Communication Activities in line with country Brand and organic growth objectives as well as BU and Global Functions requirements, leveraging Global Marketing tools and processes, including Marketing Automation.
Assessing the MarCom Program effectiveness/ROI and adjust accordingly.
Assembling and localizing communication assets by the MarCom mix for country deployment and leveraging global campaigns
Providing transversal support and working collaboratively with other functions.
What qualifications will make you successful?
Master degree in economy, business, management or equivalent
Fluent English
5 years relevant experience focused on increasing product/brand awareness in the market, creating a brand market for targeted customers, and implementing promotional programs including:
Creating and/or coordinating the production of advertising and promotional materials based on predetermined marketing themes and messages
Identifying the optimal mix of advertising and promotional channels that align with defined customer market segmentation and buyer personas
Managing in-store promotions and clarifying promotion terms with retailers
Managing conferences /congresses/events and coordinating brand promotional merchandise
Measuring advertising and promotion effectiveness for return-on-investment.
What's in it for me?
Permanent Contract;
Flexibility at work;
Exciting job in an international company, with opportunit