Digital Marketing Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7ok0fx

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Digital Marketing Manager based in Italy.
This role offers the opportunity to lead digital marketing initiatives that strengthen online visibility, engagement, and business growth. You'll develop and execute campaigns across key digital channels while using performance data to continuously improve results. The position combines strategic planning with hands-on execution across SEO, social media, content, paid advertising, and website optimization. You'll work closely with internal teams to create effective landing pages and digital experiences that support conversion. You'll also monitor customer behavior, identify funnel opportunities, and translate market trends into actionable insights. The role is ideal for a data-driven digital marketer who enjoys taking ownership and delivering measurable growth.
Accountabilities
- Develop and execute digital marketing and campaign strategies aligned with business objectives and growth targets.
- Plan, manage,



and optimize online marketing campaigns across relevant channels, including search, social media, and digital advertising platforms.
- Track and report campaign performance using metrics such as ROI, CTR, conversions, traffic, and engagement.
- Collaborate with internal teams to develop and optimize landing pages and digital experiences that improve conversion rates.
- Build, manage, and maintain engaging social media profiles and contribute regularly to the organization’s blog and content initiatives.
- Monitor industry, audience, and digital marketing trends to identify new opportunities and generate actionable insights.
- Analyze website and user-funnel data to identify conversion opportunities, drop-off points, and areas for optimization.
- Develop and implement initiatives designed to significantly increase website traffic, with a target of doubling traffic within the next year.
- Engage

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7ok0fx