Senior Demand Generation Partner

07 set - Lainate
Xylem

Xylem is a Fortune 500 global water solutions company dedicated to advancing sustainable impact and empowering the people who make water work every day. As a leading water technology company with 23,000 employees operating in over 150 countries, Xylem is at the forefront of addressing the world's most critical water challenges. We invite passionate individuals to join our team, dedicated to exceeding customer expectations through innovative and sustainable solutions.

About the role:
We are looking for an experienced Demand Generation Partner to drive business growth through integrated marketing and communications initiatives.

This role sits at the intersection of brand, communications, and commercial performance, with responsibility for building awareness, generating qualified leads, and supporting pipeline growth across target accounts and emerging sectors.

Working across regional and global initiatives, you will develop and execute campaigns that align messaging, content, and channels to attract, engage, and convert priority audiences.



This is a high-impact role for someone who combines strategic thinking, creativity, and data-driven decision-making.

Key responsibilities:
- Strategic Communications & Campaign Management_
- Develop and execute integrated campaigns that combine strategic communications and demand generation to drive engagement, qualified leads, and pipeline growth.
- Ensure campaigns are aligned to business goals, target audiences, key messages, channels, and measurable outcomes.
- Adapt and activate global campaigns at regional/divisional level, ensuring consistency in messaging, brand values, and positioning.
- Work across digital and traditional channels, bringing fresh and creative ideas to campaign execution.
- Partner with local steering committees and internal stakeholders to align strategic initiatives with communications and demand generation priorities.
- Lead Generation & Performance Optimization_
- Drive lead generation and pipeline

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