07 set - Udine
Amazon
Sr. Applied Scientist, Amazon Ads Marketing Decision Science
Job ID: 10524079 | Amazon Advertising LLC
The Ads Marketing Decision Science team builds intelligent, data-driven systems that transform advertiser experiences through precise personalization and automated optimization. We decode complex patterns in advertiser behavior, content effectiveness, and performance signals to power real-time, contextual marketing decisions at scale — moving Amazon Ads from rules-based relevancy to true AI-driven personalization. Our work spans four pillars: Advertiser DNA (behavioral fingerprinting to predict advertiser needs and growth opportunities), Content Intelligence (frameworks to evaluate, select, and generate marketing content aligned to advertiser context), Automated Decision Systems (ML-powered audience targeting and next-best-action recommendations), and Gen-AI Applications (contextual, natural interactions across marketing touchpoints).
As a Senior Applied Scientist on the team, you will be at the forefront of our Gen-AI applications,
leading the science behind conversational and agentic experiences that help advertisers grow. This role demands a strong foundation in machine learning and in LLM/NLP — deep fundamentals that you apply to build robust, production-grade systems rather than treating models as black boxes. In particular, you will own the development of our chatbot capability — designing the agentic reasoning, retrieval, and evaluation systems that make these interactions accurate, helpful, and trustworthy. You will set the technical vision, innovate on behalf of our customers, and take solutions end-to-end from inception to production. You will partner closely with engineering to deploy at scale and low latency, and with product and business teams to ensure the experience meets real advertiser needs.
Key job responsibilities
- - Lead the design and development of the chatbot/agentic AI capability for WeChat and other third-party channels, from concept thro
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