07 set - Italia
CooperSurgical
To grow CooperSurgical consumables, Genomics, equipment and technical service sales through the product knowledge, local infertility market understanding and proactive professional sales skills. Arrange sales and local marketing activities in alignment with the corporate strategy. Ensure full legal compliance and correct timely reporting. Feedback local market data to the corporate stakeholders, provide regular sales analysis and planning with the available tools (CRM, PowerBI).
Spends majority of time meeting customers: all stakeholders that are relevant for the sales process. Plans sales visits based on major opportunities and focuses on closing deals
Develops strong customer relationships and meets revenue targets for the assigned customer accounts
Generates leads on consumables, equipment, technical service and Genomics, which then executes in collaboration with the internal stakeholders
Develops commercial proposals for annual contracts and continuous re-buy (standing orders)
Monitors and participates in relevant public tenders,
coordinates internal stakeholders to ensure presence of CooperSurgical products in tenders specifications
Develops deep understanding of overall customer needs (all stakeholders), to improve overall CooperSurgical value proposition (i.e. professional education, added value solutions) to create strong partnerships
Proactively manages sales by using market insight as well as existing analytical tools on a regular basis. Equipment, Customer Service, Genetics, Marketing, Regulatory, Finance) as needed to ensure superior service for accounts
Suggests and executes relevant marketing campaigns to grow the market of responsibility
Arranges local promotional & training activities with focus on ROI, together with Clinical Application Scientist and regional sales team
Recommends and implements processes that optimizes time management and business continuity
Analyses sales trends and market metrics in partnership with the direct manager and regiona
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