Public Relations Manager

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7qn38z

OPPO EU-(Senior) PR Manager

Responsibilities

1. Regional PR Strategy & Execution: Develop regional PR strategies and plans based on annual IMC strategies and business objectives, and drive effective execution across key European markets.
2. Corporate & Brand PR: Lead the planning, execution, and evaluation of corporate and brand PR projects, campaigns, events, and key communication initiatives across the EU region.
3. Media Relations & Regional Market Communications: Lead media engagement for key regional businesses and markets, build and maintain strong relationships with key media and journalists, and collaborate with regional and local teams to develop in-depth stories, reports, and media opportunities.
4. Integrated Marketing Communications: Support the communication and publicity of major IMC events and projects, develop compelling content, topics, and storytelling to maximize communication impact and enhance OPPO’s brand visibility.
5. Cross-functional & Regional Collaboration: Work closely with EU regional functions, local market teams, global HQ, and external agencies to ensure consistent messaging and effective execution of regional PR initiatives.
6. Reputation & Issues Management: Monitor industry trends, public sentiment, and emerging issues across European markets, identify potential communication risks, and support reputation and crisis communication when required.

Qualifications

1. 5+ years of experience in PR, Corporate Communications, Marketing Communications, Journalism, or a related field. Experience in an international or regional organization is highly preferred.
2. Strong industry awareness and sensitivity to trendy topics, with the ability to identify communication opportunities and develop insightful, compelling content and storytelling.
3. Proven experience in PR strategy, media relations, corporate/brand communications,



major events or project management, and IMC.
4. Strong communication, storytelling, project management, and stakeholder management skills, with the ability to manage multiple projects in a fast-paced and multicultural environment.
5. Excellent English communication skills, both written and verbal, with the ability to work effectively in English. Chinese Mandarin can be used as a working language. Additional European language skills are a plus.
6. Experience in consumer electronics, smartphones, technology, lifestyle, or other international consumer brands is highly preferred.
7. Strong ownership, strategic thinking, creativity, and execution capabilities, with the ability to work independently and collaboratively across different functions and markets.

Location: Flexible within the EU with authorized work permit (Milan, Madrid, Paris, London, etc.)

In Chinese Mandarin***

工作职责

1. 区域PR策略与执行 : 根据年度IMC（整合营销传播）策略及业务目标，制定欧洲区域PR策略和计划，并推动其在欧洲核心市场的有效落地与执行。
2. 企业及品牌PR : 负责企业及品牌PR项目、传播活动及重点沟通项目的规划、执行与效果评估。
3.



媒体关系与区域市场传播 :负责核心业务及重点市场的媒体沟通与管理，建立并维护与欧洲主要媒体及记者的良好关系。 :与区域及各本地市场团队合作，挖掘并策划深度报道、专题内容及媒体传播机会。
4. 整合营销传播(IMC): 支持重大IMC活动及项目的传播与宣传，通过策划有吸引力的内容、话题及传播故事，最大化传播效果，提升OPPO在欧洲市场的品牌影响力。
5. 跨部门及区域协作 : 与EU地区部、各国市场团队、全球总部及外部PR机构紧密合作，确保区域传播信息的一致性及PR项目的有效执行。
6. 品牌声誉及舆情管理 : 持续关注欧洲市场的行业趋势、热点话题及舆情变化，识别潜在传播风险，并在必要时支持品牌声誉管理及危机公关工作。

任职要求

1. 5年以上PR、企业传播、营销传播、新闻或相关领域工作经验；具有国际化企业或区域性组织工作经验者优先。
2. 对行业动态、热点话题及舆情具有较强敏感度，具备优秀的内容策划及洞察能力，能够发现传播机会并产出有深度、有吸引力的内容及传播故事。
3. 具备PR策略、媒体关系、企业/品牌传播、大型活动或项目管理以及IMC相关经验。
4. 具备较强的沟通、内容策划、项目管理及利益相关方管理能力，能够在快速变化、多元文化的工作环境中同时推进多个项目。
5. 具备优秀的英语听说读写能力，能够使用英语开展日常工作；中文可作为工作语言。掌握其他欧洲语言者优先。
6. 具有消费电子、智能手机、科技、生活方式或其他国际消费品牌相关行业经验者优先。
7. 具备较强的主人翁意识、战略思维、创造力及执行能力，能够独立工作，同时具备良好的跨部门、跨市场协作能力。

工作地点：欧盟范围内可根据已有工作许可灵活安排 （例如：意大利米兰/西班牙马德里/法国巴黎/英国伦敦等）

Vedi l’offerta su Go Lavoro: golavoro.it/annuncio-lavoro/7qn38z