Brand Language Specialist

09 set - Milano
Confidential

pLuxury Brand is looking for a Brand Language Specialist responsible for maintaining the brand#39;s verbal identity across all product and branding touchpoints. This role ensures consistency in labelling, product storytelling, and brand glossary. /ppstrongKey Responsibilities /strong /pulliWrite both strongtechnical and collection copy /strong for product labels, hangtags, packaging, product inserts, certificates, and other product communication materials. /liliTranslate technical product features, craftsmanship, and material innovations into meaningful, client-centric narratives. /liliManage the brand#39;s terminology, naming conventions, and language usage, ensuring consistency across all internal and external communications. /liliMaintain a centralized strongBrand Glossary /strong, defining approved terminology, product vocabulary, messaging frameworks, and writing standards, aligned with internal copywriters and creative team.



/liliReview and edit copy produced by internal stakeholders and external agencies to ensure alignment with the brand#39;s voice and language standards. /liliContinuously refine the brand language by identifying opportunities to strengthen clarity, consistency, and emotional impact across product touchpoints. /li /ulpstrongSkills Qualifications /strong /pulliExceptional writing, editing, and storytelling skills. /liliStrong understanding of branding, tone of voice, and verbal identity systems. /liliAbility to balance technical accuracy with creative, emotionally engaging communication. /liliExperience developing language guidelines, brand terminology, and editorial standards. /liliExcellent attention to detail and consistency. /liliStrong collaboration and stakeholder management skills. /liliExperience working with cross-functional creative and product teams. /liliNative or fluent English. /liliItalian as a second language preferred (additional languages are an advantage). /li /ulpbr / /p

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